Mahindra - The War Room

Started 2008, Completed 10th Season in 2017. AC Nielsen rates The War Room as the #I* event in Premium Business School

In 2007, then $ 1B Mahindra Group struggled to attract talent as its brand image was weighed by the decade old automotive business. Broadvision created the War Room Competition that gave a platform for Mahindra Business leaders to communicate their live business challenge. Broadvision gamified experience allowing students to form teams and take a shot at solving the challenge themselves. Today, Mahindra group is a $ 22 B, and among the top 10 employer brand and the War Room is in its 12th season and is the #1 rated Business School Competition and format show in India.

P & G - The Dream Team

Execution Year 2012 & 2013 AC Nielsen rated The Dream Team as the #II* event in Premium Business School

It was in 2011 when P & G realized the need to enhance their visibility, decibel and the engagement with the premier school to gain competitive advantage, and then they called for our services. Broadvision took the swift move and re-analyzed the AC Nielsen Campus Track report, conducted in-depth FGDs with the P & G Managers to map and reason out for the current ranking of the P & G. On our analysis we studied where P & G is losing its edge and designed "The Dream Team" talent engagement program which was designed on the "Multi-functional Team Approach" against "Uni-functional approach" eventually helped re-position as the strong talent brand in the Premier Business School.

Abbott- Abbott Business Challenge(ABC)

Execution Year 2017, 2018 Abbott’s slots in campuses improved by 4 points

To propel the Abbott Employer Brand across B-School campuses, Broadvision Perspectives formulated a 3 phased campus activation plan, which falls in line with the Abbott EVP of "Grow with the Leader".

The ABC challenge was planned in 3 phases.
Phase1: Live to the fullest
Phase 2: Grow with the leader
Phase 3: Be the best you can be

Kelloggs - Campus Activation

Execution Year 2014 Recruitment slots for Kellogg India were improved from Day2 to Day0

In 2014, it was for the first time when Kellogg started recruiting for the global roles from the India premium Business Schools. However, they realized that to attract the best talents they need to have a specific Employer Value Proposition. Kellogg Global appointed Broadvision to design an EVP and also relevant campaign to engage ‘Top Talent’ across India Business Schools.

Broadvision formulated ‘Great Start to the Day, a great to Career campaign to create excitement in the campuses. An exciting social media campaign + a breakfast event + PPT cum Pringles Quiz created a massive buzz in campuses resulted into an immediate slot upgrade for Kellogg India Positioned Kellogg India as a strong competitor in their vertical FMCG and got recruitment slot from Day 2 to Day 0.

Reliance - The Ultimate Pitch

Execution Year 2016, 2017, 2018 Reliance reflected as one of Top 15 Employer of Choice in Nielsen Campus Track

Reliance TUP( The Ultimate Pitch) was designed keeping in mind to inspire students to come out of box and leverage this platform to showcase their business idea. It promoted the entrepreneurial DNA of the Reliance Industries Limited. Moving away from the idea of case studies and ppt submission, it was video based approach. The best idea chosen was given chance to present in front of Mr.Mukesh Ambani.